Twitter in the workplace....

In research some enterprise 2.0 blogs on the FASTForward blog website found the following.

"Positive Results

• Forces reduction of hierarchy enforcing rules
  • I say this because the more you constrain and layer access controls on “tweets” the less value they have overall, but more significantly, it directly reduces the benefit to the creator
• Personal Brand development - highly personal platform
• Crises discovery and management capability
• Increased awareness of ongoing work
• Interactions between individuals can strengthen their social-network ties to further inform other tools (like search, group forming, etc)
• Potential to outperform other tools in the rate of adoption (low barrier to start using the tool)

Potential Issues

• Immediate business value may not be apparent depending on the organization
• Low search value (individual entries to not usually contain full content on any specific topic)
• Must be device agnostic. Individuals who do almost all their email on a blackberry will need an appropriate version of an Enterprise twitter"

I still am not convinced on twitter in the workplace. It seems to be a device that derives its value from sheer curiosity of other users who become obsessed with the intricacies of each others lives. I do not feel its format allows for enough data to be exchanged to have an real value add.